February 22, 2021
Does anyone else remember what it’s like to actually go to a store and try out different make up looks? No? Us neither! This is where the new CHANEL LIPSCANNER comes in – an app that allows you to find your perfect lipstick shade without leaving the house. A flower, the cover of a book, your favourite handbag – scan the desired colour and LIPSCANNER will suggest the closest shade from CHANEL’s range of lipsticks. If your inspiration is a face, LIPSCANNER will also identify the lipstick texture, ranging from matte to glossy. A world-first exclusive to the brand, based on dual expertise: in the colours and textures of the House’s lip universe and in a very specific application of Artificial Intelligence (AI) to make-up. LIPSCANNER’s recognition engine compares the scanned colour with the entire CHANEL lip range in real time to find the desired product. With over 400 CHANEL lip products, there is sure to be a match for every mood.